Bill Text: HI SB1379 | 2014 | Regular Session | Introduced


Bill Title: Elections; Advertising; Communications Media; Fact-finder's Report

Spectrum: Partisan Bill (Democrat 1-0)

Status: (Introduced - Dead) 2013-12-18 - Carried over to 2014 Regular Session. [SB1379 Detail]

Download: Hawaii-2014-SB1379-Introduced.html

THE SENATE

S.B. NO.

1379

TWENTY-SEVENTH LEGISLATURE, 2013

 

STATE OF HAWAII

 

 

 

 

 

 

A BILL FOR AN ACT

 

 

relating to elections.

 

 

BE IT ENACTED BY THE LEGISLATURE OF THE STATE OF HAWAII:

 


     SECTION 1.  The legislature finds that, by its nature, political advertising tries to push voters toward a particular viewpoint.  However, the legislature also finds that voters need accurate and complete facts about candidates and political issues in order to make informed choices.  Fact-finder reports in political advertising can help assure that voters receive accurate and complete facts about candidates and political issues.

     For example, an advertisement might state that a certain candidate is an embezzler when, in fact, the candidate was arrested and charged with embezzlement but later acquitted.  A fact-finder's report attached to the advertisement would help by stating that the candidate in the foregoing example was arrested but acquitted.

     SECTION 2.  Chapter 11, Hawaii Revised Statutes, is amended by adding a new section to part XIII, subpart H, to be appropriately designated and to read as follows:

     "§11-    Advertisements; fact-finder's report required.  (a)  Any communications medium that carries a paid advertisement that makes claims in favor of or against any candidate or political issue shall also contain a fact-finder's report immediately after or adjacent to the advertisement which factually confirms, partially confirms, refutes, or partially refutes the claims made in the advertisement.

     If the advertisement is in print or text, such as newspapers or on mobile devices, the fact-finder's report shall be placed immediately adjacent to the advertisement and shall be of the same size and font as the advertisement.  If the advertisement is made through audio means, such as radio or on mobile devices, or video means, such as television, the Internet, or on mobile devices, the fact-finder's report shall immediately follow the advertisement and shall be the same length and volume as the advertisement.

     (b)  The fact-finder's report shall be as complete as possible in the space or time allotted; provided that, in all cases, the fact-finder's report shall be understandable to a reasonable person.

     (c)  The fact-finder's report shall be prepared by the communications medium's news division or by an outside party with appropriate expertise; provided that the outside party shall be chosen by the communications medium without input from any candidate or from the person who placed or paid for the advertisement.  The fact-finder's report shall not be subject to approval, censorship, redaction, or vetting by any candidate or by the person who placed or paid for the advertisement.

     (d)  A fact-finder's report which, in the judgment of the attorney general, fails to meet the requirements of subsections (a) and (b) shall constitute a violation of this section.

     (e)  An advertisement that only promotes people voting in favor of or against a certain candidate or political issue without making any claims for or against any candidate or political issue or that expresses only hyperbole or opinion without making any claims for or against any candidate or political issue shall be exempt from this section.

     (f)  The communications medium shall pass the cost of the fact-finder's report and its inclusion in the advertisement to the candidate or person paying for the advertisement.

     (g)  The owner of the communications medium shall be fined up to triple the amount of the payment received for the advertisement or $1,000, whichever is greater, for each violation of this section.  For radio and television, each broadcast of an advertisement that is in violation of this section shall constitute a separate violation.  For print media, each print run containing an advertisement that is in violation of this section shall constitute a separate violation.  For blogs, websites, mobile device applications, and other electronic media, each day carrying an advertisement that is in violation of this section shall constitute a separate violation."

     SECTION 3.  Section 11-302, Hawaii Revised Statutes, is amended by adding four new definitions to be appropriately inserted and to read as follows:

     ""Claims" mean statements of fact or purported fact.

     "Communications medium" means any electronic or print medium by which one or more individuals communicate with one or more individuals and includes but is not limited to blogs, flyers, mobile device applications, newspapers, newsletters, radio, television, and websites.

     "Fact-finder's report" means a complete and impartial assessment of the accuracy of claims in favor of or against any candidate or political issue made in an advertisement.

     "Political issue" means a question placed on the ballot or legislation being considered by a legislative body."

     SECTION 4.  This Act does not affect rights and duties that matured, penalties that were incurred, and proceedings that were begun before its effective date.

     SECTION 5.  New statutory material is underscored.

     SECTION 6.  This Act shall take effect upon its approval.

 

INTRODUCED BY:

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Report Title:

Elections; Advertising; Communications Media; Fact-finder's Report

 

Description:

Requires communications media to include a fact-finder's report with advertisements that make fact-specific claims in favor of or against candidates or political issues.  Establishes requirements for the creation and content of the fact-finder's report.  Establishes penalties for violations.

 

 

 

The summary description of legislation appearing on this page is for informational purposes only and is not legislation or evidence of legislative intent.

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